What is Your Marketing Personality?

What is your brand voice? Or, how do you write for a brand that has a specific voice? Get ALL of the basics + popular brand examples of everything from funny to rugged to serious brand voices.

Customer Pain Points: Hurts So Good

Using pain points is a long tradition in marketing. Pain points are essentially the areas in which your target customer feels pain. This can be simple pain, like an irritation … Continue reading Customer Pain Points: Hurts So Good

Writing an SEO Blog

The more I work with teams of writers – including content people, web developers and marketers – the more I realize that a lot of teams really don’t have a … Continue reading Writing an SEO Blog

Statistics About Church Online

Should You Update Your Church’s Website and Social Media? One type of company I’ve worked with is churches. Churches are unique. They are non-profit and vary in both size and … Continue reading Statistics About Church Online

How To Add SEO To Your Website

How To Add SEO To Your Website Let’s talk about SEO for small business websites. SEO is Search Engine Optimization. SEO or SEM (Search Engine Marketing) is a method in … Continue reading How To Add SEO To Your Website