Segment your marketing audience to create personalized ads and sell more.
An elevator pitch is a sales pitch that is short and succinct enough to be told during an elevator ride. In other words, writing an elevator pitch gives you a … Continue reading How to Write an Elevator Pitch
2020 is here! Happy New Year! Just like digital marketing changes in 2019, 2020 will hold a plethora of new challenges and opportunities for your brand. With more platforms than … Continue reading Two Steps to Better Marketing in 2020
Using pain points is a long tradition in marketing. Pain points are essentially the areas in which your target customer feels pain. This can be simple pain, like an irritation … Continue reading Customer Pain Points: Hurts So Good
CTA is a Call To Action. CTAs are a part of your website, online shop or marketing materials. Your overarching marketing strategy should include pointed and winning CTAs. They are … Continue reading Five Ways to Write a Good CTA
Marketing should be data-driven. In other words, what you know to be true (not what you think, feel or guess) should drive your behavior. You should always approach marketing from … Continue reading Interesting Marketing Statistics
Creating a digital marketing plan for your small business can feel overwhelming. There are so many kinds of small businesses that need to market. Digital marketing can be a vital … Continue reading Six Steps To Create a Digital Marketing Plan